Reviewed on 16th Jan 2023

I wish I could have read this book before I wasted thousands of dollars having personnel from a large hosting ...

I started my dog training business in 2007. Back then I was able to keep my blog and website visible using blog posts and videos. I had a presence on the web back then, which was very important because more than 60% of my business came from internet searches. Slowly, my website and presence slipped away because I did not keep up on the new requirements. As John points out in his book, the world of the internet is constantly and forever changing. I need to get back on the horse and stay ahead of changes if I want to maintain my business. There are so many people out there who need my services. But they can't find me! Thanks John, for giving this elegant and concise information.

I wish I could have read this book before I wasted thousands of dollars having personnel from a large hosting company build me a wordpress website that is totally ineffective. I would have known which questions to ask and would have had a list of requirements ready to list before I wasted my money. When you don't know what you don't know, it is impossible to communicate your wants and needs. I'm giving it 5 stars because for me it was worth 10 stars.

Reviewed on 16th Jan 2023

John lays out a clear, easy-to-followup, step-by-step blueprint ...

Reviewed on 16th Jan 2023

Very Well Done!

I found this to be a great new resource for internet marketing education. There is plenty of valuable and relevant information on how to plan, implement and maintain your internet marketing campaign. In addition, you will find information on the latest techniques you can employ. John delivers the information in an easy to follow and engaging manner.

Reviewed on 16th Jan 2023

A guide through the Internet marketing maze

Australian Entrepreneur John North brings his background in Accounting, Banking, Finance, Personal Development IT, Marketing and Business Management and shares all of that information as it pertains to internet marketing in this succinct book designed to assist business owners in marketing efforts and to become more savvy in this new age of internet marketing. He is CEO of Evolve Systems Group and developed a network of services - Evolve Your Business - and shares that with the reader in many ways.

John's message is evident in the heading of his chapters of this book: Introduction: What is Internet Marketing & how is it different form traditional marketing?, Why should your company engage in Internet Marketing, The core components of Internet marketing, What are the different types of Internet marketing?, How to start your Internet marketing, Things you should be cautious about Internet marketing, Myths and facts surrounding Internet marketing, How to keep track of you Internet marketing, The latest trends of Internet marketing, and Enhancing you r current internet marketing.

As the author states in his conclusion, `Internet marketing is not something that can be ignored in this digital age. So if you really want to make your business a successful one you need to make sure to consider everything detailed in this Book. In addition, you need to be open to any new techniques to ensure that you're up-to-date and on par with, if not ahead of, your competitors.'
A more concise and concentrated book of helpful information on this subject would be difficult to find. Grady Harp, September 14